Whether you’re a coach, a consultant, or a service-based entrepreneur, you may have toyed around with the idea of creating and launching an online course.
It’s smart thinking on your part.
The online learning industry is booming and more and more people are deciding to enroll in online courses to improve their skills & get ahead.
In fact, the number of registered learners on Coursera, a popular e-learning platform, has increased by a whopping 438% in the last 5 years.
If you’ve ever Googled “how to launch a course” but got discouraged thinking…
- “I don’t have enough time to do this”
- “I don’t even know where to start”
- “It’s too complicated”
…the truth is, you don’t have to spend ~6 months (an industry average) researching, assembling your curriculum, and creating course content.
Done-for-you course creation is a clever solution that’ll help you develop a better course — faster.
In this article, we’ll go over why you should build an online course, reasons to outsource to a DFY course creator, and whether it’s the right decision for you.
Done-for-You Course Creation: 3 Non-Obvious Reasons
One of the main reasons small business owners & entrepreneurs launch online courses is to diversify their revenue and have more “passive” income. But even though revenue is an important motivator, an online course can grow your business in other ways, too.
1. Build Your Authority
Having an online course positions you as an expert in your industry and improves your credibility. It shows that you have solid skills & knowledge to share with the world which, in turn, encourages more people to inquire about your services or other offers.
2.Have a Bigger Impact
Online learning is more accessible than traditional learning formats. It allows you to reach a bigger audience and make an impact on more lives with your expertise & knowledge.
3. Grow Your Community
Launching an online course can help you grow your existing community and even attract new prospects to your business
Course Creation Process: Crucial Steps
Now that you know the benefits of online courses, let’s break down the steps to building a profitable one.
(We’re only going to cover the basics in this section. To learn DB Course Strategies comprehensive step-by-step course creation process, read this blog post.)
- Validate your course idea & offer: Ensure that there’s enough demand in the industry for the skills & knowledge you want to teach.
- Draft your course outline: Brainstorm your learning goals and sequence your topics
- Determine the price: Consider the value of your course and what it’s worth.
- Develop course assets: Design slides, create PDF resources, record videos, etc.
- Plan & execute your launch: Write your sales emails, plan a conversion event and schedule your social media content.
Whether it’s your first or your fifth time, creating a course from scratch drains your time & energy.
As a busy business entrepreneur, you’d rather focus on your big-picture vision and growing your business than spend hours designing course slides in Canva…
…which is where done-for-you course creation comes in.
Done-for-You Course Creation: 3 Eye-Opening Benefits
Done-for-you course creation is when you outsource your course creation process to a professional — typically an instructional designer — who organizes your big idea into a cohesive course outline and executes your course materials for a smooth learning experience.
1. Save Heaps of Time
Creating an online course can take months because there are many details to figure out, such as how to organize your thoughts, present them in a way that is easy for your audience to grasp, and deciding which course creation tools to use.
Working with a DFY course creator gives you back at least 60 hours of your time that you’d otherwise spend researching, planning, and creating.
2. Deliver a Better Course
There’s a difference between being an expert and a successful course creator.
It’s not enough to have a vast amount of knowledge. You need to know how to translate your expertise into learning outcomes & actionable lessons and resources.
Having deep knowledge of a certain topic can actually make it harder to figure out an effective way to explain it to students who don’t have as much experience as you do.
Outsourcing to an instructional designer ensures that your course will have a strong & actionable curriculum that’ll bring your students an impactful transformation.
3. Boost Your Reputation
The quality of your course speaks to the quality of your brand and offers.
It needs to provide value, showcase your expertise, overdeliver on your promises and deliver great results to your students. When you don’t do this, you run the risk of tarnishing your brand’s reputation.
Presenting a high-calibre program is essential now that more entrepreneurs are launching online courses and the market is becoming more saturated. Your new course needs to shine and stand out above everyone else.
Hiring a professional done-for-you course creator like DB Course Strategies means you’ll get a revenue-generating offer that leaves a lasting impression on your students and is an asset that you’re actually proud of selling for years down the line.
Online Course Creation Services: Is It for You?
DB Course Strategies has helped industry leaders like Jay Shetty create transformational online courses that grew their revenue & changed their students’ lives.
Working with DB Course Strategies is for you if:
→ You’re ready to serve a wider audience & scale your impact
→ You’re at capacity with 1:1 clients and want to diversify your revenue streams
→ You want a professional instructional designer to bring your big ideas to life
If the points above apply to you and you’re ready to become an online course creator, click here to learn more about our services!